Heathos
Post-OE Focus
Retention & Growth
Volume 6March 2026

ON THE PULSE

Monthly Insights for Agents, Partners and Industry Insiders

After connecting with partners at ICMG in Miami, March is about turning insights into action. We recap key conference takeaways and highlight how Heathos continues to support growth beyond enrollment season.

FirstEnrollAdminOneSonic

Table of Contents

From the Desk of the CEO

Todd Baxter

Todd Baxter, CEO of Heathos

Welcome to Volume 6 of On The Pulse. After a strong Open Enrollment season and a great week connecting with partners at ICMG in Miami, March is about turning conversations into action.

The insights we gathered reinforce our focus on better tools, clearer communication, and year-round support for agents and agencies.

Thank you for your partnership and for the conversations we shared in person and throughout the season ahead.

Warm regards,

Todd Baxter

CEO, Heathos

Modern office workspace

Agent Essentials

March 2026

Post-OE Relationship Building

Now is the ideal time to reconnect with members:

  • Confirm plan understanding
  • Encourage preventive care usage
  • Discuss qualifying life events
  • Schedule quarterly check-ins
  • Confirming that all required agent and agency licenses remain active and current in the states in which business is conducted.
  • Log in to your e123 user profile and confirm that your email address and phone number are up to date. Maintaining accurate contact information is required for administrative communications related to platform access, billing, and support.

Consistent communication now improves retention later.

Heathos at ICMG Miami

Heathos attended the ICMG Annual Conference in Miami where we met with partners, agencies, and industry leaders to discuss growth, retention, and smarter operational workflows.

Key themes from the conference included:

  • Improving member retention through proactive outreach
  • Simplifying benefit explanations for consumers
  • Using technology to reduce administrative friction
  • Strengthening agency visibility into performance metrics

We appreciate everyone who stopped by to connect with our team and share ideas.

Heathos at ICMG Miami 2026

Heathos Pulse Feature Highlight

March Feature: Activity Tracking

Pulse activity tracking helps agents monitor engagement and follow-up opportunities across their book of business.

Agent Tip of the Month

Proactive outreach before issues arise can help reduce service escalations later.

Radar data visualization

On the Radar

Industry Observations from ICMG

Retention and education remain top priorities across agencies nationwide. The conversations at ICMG reinforced that agents who stay engaged with their members year-round are best positioned for sustainable growth.

Consumer Behavior

Members respond best to clear guidance and regular follow-up communication. Simple, consistent outreach after enrollment helps build trust and reduces service issues before they escalate.

Compliance Reminders

CMS continues to emphasize timely reporting of life changes to help avoid eligibility complications. Agents and agencies are responsible for maintaining appropriate licensure in all states in which they conduct business and may wish to periodically review their licensing status to ensure it remains active and current.

Digital blog interface
Calendar planning

On the Calendar

Important Dates and Events for March 2026

Mar
15

Mid-Quarter Retention Outreach

Ideal checkpoint to reconnect with members and address any post-enrollment questions or concerns.

Apr
1

Begin Spring Engagement Campaigns

Launch spring outreach initiatives to keep members engaged and strengthen year-round relationships.

Professional tools and resources

Agent Toolbox

Important links and resources - Quicklinks to bookmark

Heathos LMS Training

Access over 30 training modules covering product knowledge, compliance, and sales techniques. Complete certifications at your own pace.

Heathos Pulse

Real-time data & compliance tools. Your centralized command center for performance tracking, training, and compliance management.

NIPR

National Insurance Producer Registry - Streamlined insurance licensing and compliance monitoring for insurance professionals across all states.

Agent Support

Get personalized assistance from our dedicated agent support team. Whether you need help with enrollment processes, commission questions, or technical support, we're here to help.

📞 Telephone: 732-440-8600

📧 Email: agents@firstenroll.com